Hit the 2011 EMP Pop Conference at UCLA - It's Awesome & FREE

The 2011 Experience Music Project Pop Conference will take place Feb 25-27 at UCLA, the first time it's been convened away from its Seattle home. This year's theme is "Cash Rules Everything Around Me: Music and Money" and the slate of papers, presentations, and talks by academics, journalists, writers, musicians, and industry figures is dizzying -- a must attend for anyone interested in all things popular music.

We are thrilled that the Popular Music Project will be in the mix throughout the weekend:

• On Friday, PMP Director Josh Kun will present new research on the early sheet music industry in Los Angeles, part of an exciting new digital archival initiative he and his students at the USC Annenberg School have been working on with The Los Angeles Public Library

• On Saturday, PMP 2011 Artist-in-Residence and URB founder Raymond Roker will be leading a roundtable on the increasing prominence of brands in the support and marketing of new music, featuring leading brand reps, marketing consultants, and DJ/producer Viktr Duplaix
   
• On Sunday, PMP Director Josh Kun will be interviewing music industry legend Seymour Stein.

Registration is free and open to all. Conference website and daily schedule.